Consumers spent more than $204 billion online during the 2021 holiday season, marking a record high despite ongoing supply chain woes coupled with painfully high inflation.
According to the Adobe Digital Economy Index, a record $204.5 billion was spent between Nov. 1 to Dec. 31., an 8.6% increase compared to the same time last year.
Adobe Digital Insights lead analyst Vivek Pandya told FOX Business that the nearly 9% growth was "is in line with what we were expecting,"
"The Covid-19 pandemic had created a step change in online spend that could have been challenging to exceed, but even before the holiday season, we were seeing the lasting impacts of changing consumer behaviors," Pandya said.
Consumers spend record $204B on 2021 holiday shopping season
- by: Daniella Genovese
- 01-12-2022
- Source:
Fox Business
- 01/12/2022
people inside building by Sangga Rima Roman Selia is licensed under Unsplash unsplash.com
people inside building by Sangga Rima Roman Selia is licensed under Unsplash unsplash.com
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